Program Overview
Graphic Communications introduces students to graphic design fundamentals and techniques to design a variety of projects using Adobe Illustrator, InDesign, and Photoshop.
Students will take their designs and make them come to life by producing them in our state-of-the-art print lab. Students excited by visual arts, electronic art and technology may be the perfect fit for this program.
It is our goal to have students who:
- Create design concepts that demonstrate an understanding of the essential graphic design and visual communication concepts
- Create comprehensive design documents (resumes, flyers, newsletters, brochures) using page layout software
- Plan graphic design projects, prioritize workflow/tasks, and manage deadlines
- Explain how Print, Web, Video, and other forms of Multimedia can be integrated to achieve specific goals
- Evaluate design documents for proper grammar, punctuation, and adherence to specifications
- Use electronic imaging software to acquire (import or scan), edit, retouch, and color correct digital photographs
- Use electronic imaging software to create and manipulate digital illustrations. Prepare files, evaluate proofs, and quality control print projects for each printing method.
- Print projects using industry standard printing and finishing equipment
- Understand and/or operate traditional printing equipment (offset/screen)
- Cut, fold, assemble, and/or bind print projects for final delivery
- Demonstrate effective communication with the project team, vendors, and clients
- Prepare a cover letter and resume for use in seeking internship or job opportunities in the graphic arts, multimedia production, or publishing industries
Program Highlights
- Take creative ideas from conception to visual presentation
- Learn color theory, layout and design, typography and printing
- Design and create professional level logos, ads, brochures
- Find out what it’s really like to be a graphic artist and printing press operator
- Create designs for customer projects
Helpful Experiences/Skills for Prospective Students
Math Skills
- Ability to perform basic math functions
- Ability to measure within 1/16th of an inch
Reading Skills
- Minimum of 9th grade reading and comprehension level
- Grade level writing skills
- Ability to proofread small passages for grammar
Suggested HS Classes
- Keyboarding skills
- Fine motor skills
- High school classes in Art and English
Interpersonal / Applied Skills
- Attention to detail
- Self-motivated
- Strong organizational skills
- Consistent attendance
- Ability and willingness to participate in team projects as required
- Ability and willingness to take on challenging tasks
- Ability to effectively communicate ideas and plans with others
- Open to feedback from peers and instructor
- Ability to follow written and spoken directions
- Ability to meet deadlines
- Works well with others, under pressure and with deadlines
Program Specific Skills
- Creativity
- Enjoy hands on and computer work
- Able to work at a computer continuously for at least 1 hour
- Able to stand for long periods of time
- Basic computer knowledge
Program Equipment and Software Used
EQUIPMENT:
Digital Printing
- Xerox Versant 80
Bindery & Finishing
- Polar 66
- MBM A508 Automatic Folder
- Graphic Wizard
Large Format
- CET UV FLATBED G6 SERIES
- Epson SureColor S40600
- Graphtec FC8600
- GFP 363th Laminator
- RollOver Table
Screen Printing
- V-2000 8-Color 8-Station
Dye Sublimation
- Sawgrass SG500
Computer Programs
- Adobe Creative Suite
- Illustrator, InDesign and Photoshop
- Sawgrass Print Manager
- Cutting Master 4
- Onyx Thrive
- Fiery Command Station
Future Pathways
- Creative/Art Director
- Brand Specialist
- Graphic Artist / Designer
- Press Operator / Print Technician
- Press Assistant
- Screen Printer
- Bindery / Finishing Operator/Assistant
- Project / Production Manager
- Production Artist
- Estimator
- Pre-press Technician
- Customer Service