Program Overview
Graphic Communications introduces students to graphic design fundamentals and techniques to design a variety of projects using Adobe Illustrator, InDesign, and Photoshop.
Students will take their designs and make them come to life by producing them in our state-of-the-art print lab. Students excited by visual arts, electronic art and technology may be the perfect fit for this program.
It is our goal to have students who:
- Create design concepts that demonstrate an understanding of the essential graphic design and visual communication concepts
- Create comprehensive design documents (resumes, flyers, newsletters, brochures) using page layout software
- Plan graphic design projects, prioritize workflow/tasks, and manage deadlines
- Explain how Print, Web, Video, and other forms of Multimedia can be integrated to achieve specific goals
- Evaluate design documents for proper grammar, punctuation, and adherence to specifications
- Use electronic imaging software to acquire (import or scan), edit, retouch, and color correct digital photographs
- Use electronic imaging software to create and manipulate digital illustrations. Prepare files, evaluate proofs, and quality control print projects for each printing method.
- Print projects using industry standard printing and finishing equipment
- Understand and/or operate traditional printing equipment (offset/screen)
- Cut, fold, assemble, and/or bind print projects for final delivery
- Demonstrate effective communication with the project team, vendors, and clients
- Prepare a cover letter and resume for use in seeking internship or job opportunities in the graphic arts, multimedia production, or publishing industries
Program Highlights
Take creative ideas from conception to visual presentation
- Learn color theory, layout and design, typography and printing
- Design and create professional level logos, ads, brochures
- Find out what it’s really like to be a graphic artist and printing press operator
- Create designs for customer projects
Helpful Experiences/Skills for Prospective Students
Math Skills
- Ability to perform basic math functions
- Ability to measure within 1/16th of an inch
Reading Skills
- Minimum of 9th grade reading and comprehension level
- Grade level writing skills
- Ability to proofread small passages for grammar
Suggested HS Classes
- Keyboarding skills
- Fine motor skills
- High school classes in Art and English
Interpersonal / Applied Skills
- Attention to detail
- Self-motivated
- Strong organizational skills
- Consistent attendance
- Ability and willingness to participate in team projects as required
- Ability and willingness to take on challenging tasks
- Ability to effectively communicate ideas and plans with others
- Open to feedback from peers and instructor
- Ability to follow written and spoken directions
- Ability to meet deadlines
- Works well with others, under pressure and with deadlines
Program Specific Skills
- Creativity
- Enjoy hands on and computer work
- Able to work at a computer continuously for at least 1 hour
- Able to stand for long periods of time
- Basic computer knowledge
Program Equipment and Software Used
EQUIPMENT:
Digital Printing
- Xerox Versant 80
Bindery & Finishing
- Polar 66
- MBM A508 Automatic Folder
- Graphic Wizard
Large Format
- CET UV FLATBED G6 SERIES
- Epson SureColor S40600
- Graphtec FC8600
- GFP 363th Laminator
- RollOver Table
Screen Printing
- V-2000 8-Color 8-Station
Dye Sublimation
- Sawgrass SG500
Computer Programs
- Adobe Creative Suite
- Illustrator, InDesign and Photoshop
- Sawgrass Print Manager
- Cutting Master 4
- Onyx Thrive
- Fiery Command Station
Future Pathways
- Creative/Art Director
- Brand Specialist
- Graphic Artist / Designer
- Press Operator / Print Technician
- Press Assistant
- Screen Printer
- Bindery / Finishing Operator/Assistant
- Project / Production Manager
- Production Artist
- Estimator
- Pre-press Technician
- Customer Service