Marketing + Design
About Marketing + Design
Marketing + Design encapsulates the entire process of designing and marketing products in the marketplace. Students will become creative problem solvers and this course will allow you to see the whole picture and show you both realms of the industry: graphic design and marketing.
Students in Marketing + Design are:
- Creative Problem Solvers: Interested in developing innovative design concepts which combine aesthetics with strategy.
- Tech-Savvy: Wanting to learn industry-standard design software.
- Organized: Willing to manage projects efficiently, meet deadlines and prioritize tasks.
- Versatile: Learning how to work across various media forms - print, web and video.
- Detail-Oriented: Uses resources to develop clear, grammatically accurate written communication.
- Team Players: Willing to collaborate with others and develop leadership skills.
Program Outline
- Comprehensive training in Adobe Creative programs Illustrator, Photoshop and InDesign, with the opportunity to earn certifications
- Introduction to Marketing's role in business operations
- Create logos, design billboards & signage for your imagined specialty shop
- Develop product lines, packaging & advertising
- Explore multiple printing techniques to understand the options Marketers and Designers have to meet customer needs.
11th graders who take Marketing + Design will be able to take either Advanced Graphics or Entrepreneurship & Marketing in 12th grade.
Program Highlights
Use industry standard technology
Learn and earn certifications in Adobe Creative programs Illustrator, Photoshop and InDesign
Create Your Own Shop
Build from the ground up your own shop - from product development to marketing and advertising.
Earn College Credit
Articulated credit with local colleges is available to students who complete this program.
